Throughout the workshop, interactive exercises, role-plays, case studies, and simulations will be utilized to reinforce key concepts and provide practical application opportunities.
3 MONTHS HANDS ON: Additionally, regular feedback and coaching will be provided to participants to support their learning and development journey.
Course Objectives
- Develop a deep understanding of the modern sales landscape, including current market trends, challenges, and opportunities.
- Master the art of prospecting by employing effective lead generation techniques and qualifying prospects efficiently.
- Enhance sales skills by learning the psychology of selling, including understanding buyer behavior, building rapport, and overcoming objections.
- Learn to craft compelling sales presentations tailored to address prospect needs and pain points, utilizing storytelling and visuals effectively.
- Acquire strategies for closing deals confidently, recognizing buying signals, negotiating win-win outcomes, and securing commitment from prospects.
- Cultivate long-lasting customer relationships by implementing post-sale follow-up strategies, identifying upselling/cross-selling opportunities, and addressing customer concerns.
- Harness the power of technology for sales success, leveraging CRM systems, data analytics, and sales automation tools to optimize performance.
- Foster personal development and goal-setting habits to continuously improve sales skills, maintain motivation, and achieve professional growth and success.
These objectives are designed to equip participants with the knowledge, skills, and mindset necessary to excel in today’s competitive sales environment and drive results for themselves and their organizations.
Key Takeaways
- Strategic Prospecting: Participants will leave with a refined understanding of effective lead generation techniques, enabling them to identify and prioritize high-quality prospects efficiently.
- Persuasive Communication Skills: Attendees will acquire the ability to craft compelling sales presentations that resonate with prospects, incorporating storytelling, visuals, and persuasive techniques to drive engagement and interest.
- Effective Closing Strategies: Participants will learn various closing techniques and negotiation tactics, empowering them to confidently advance the sales process, recognize buying signals, and secure commitments from prospects.
- Relationship Building and Customer Retention: Attendees will gain insights into nurturing long-term customer relationships, implementing post-sale follow-up strategies, and identifying opportunities for upselling and cross-selling.
- Technological Proficiency: Participants will understand how to leverage CRM systems, data analytics, and sales automation tools to streamline their workflows, optimize performance, and enhance productivity in sales.
- Personal Development and Goal Setting: Attendees will develop a mindset of continuous learning and self-improvement, setting SMART goals for professional growth and success, and implementing actionable strategies to achieve them.
- Psychology of Selling, Understanding Consumers and their Behaviour : Participants can have insights into buyer psychology and behaviour , pre and post purchase behaviour variables etc.,
- Confidence and Motivation: Through interactive exercises, role-plays, and simulations, participants will build confidence in their sales abilities and develop the motivation to overcome challenges, maintain resilience, and drive results in their sales roles.
These key takeaways will equip participants with the knowledge, skills, and mindset necessary to excel in professional selling, enabling them to achieve their sales targets, build strong customer relationships, and drive business success.
Curriculum
- 8 Sections
- 8 Lessons
- 8 Days
Expand all sectionsCollapse all sections
- Day 1 - Session 1Understanding the Modern Sales Landscape Overview of current market trends and challenges in sales Introduction to the concept of consultative selling Importance of building relationships in sales Interactive discussion on the role of technology in sales1
- Day 1 - Session 2Mastering the Art of Prospecting Techniques for effective lead generation Qualifying leads and prioritizing prospects Leveraging social media and networking for prospecting Developing a personalized approach to prospecting1
- Day 1 - Session 3The Psychology of Selling Understanding buyer/consumer behavior and decision-making processes Building rapport and establishing trust with prospects Overcoming objections and handling rejection gracefully Techniques for effective persuasion and influence1
- Day 1 - Session 4Designing Compelling Sales Presentations Structuring a persuasive sales pitch Incorporating storytelling and visuals to engage prospects Tailoring presentations to address prospect needs and pain points Tips for delivering confident and impactful presentations1
- Day 2 - Session 5Closing the Deal Strategies for advancing the sales process and overcoming stalls Recognizing buying signals and timing the close Negotiation tactics for win-win outcomes Securing commitment and handling objections in the closing stage1
- Day 2 - Session 6Building and Nurturing Customer Relationships Importance of post-sale follow-up and relationship-building Techniques for maintaining ongoing communication with clients Identifying opportunities for upselling and cross-selling Addressing customer concerns and ensuring satisfaction1
- Day 2 - Session 7Leveraging Technology for Sales Success (OUTSOURSING A SPEACIALIST) Overview of CRM systems and sales automation tools Using data analytics to optimize sales performance Integrating technology into the sales process for efficiency and effectiveness Best practices for managing digital communication channels1
- Day 2 - Session 8Personal Development and Goal Setting Importance of continuous learning and self-improvement in sales Setting SMART goals for professional growth and success Developing a personal action plan to implement key learnings from the workshop Strategies for maintaining motivation and overcoming setbacks1
